Our Story!

 

Purely Lush is a home-grown brand from the Pink City of India(Jaipur). Amazed by the Rich Cultural and Heritage background of Rajasthan our Creative Director Swati Punjabi decided to venture into a full handmade and handcrafted collection of footwear which slowly expanded into clothing . With each passing day, Purely Lush grows exponentially because of its unshakable spirit of determination, quality and services. Since, its foundation. Purely Lush is always distinguished by its customers from other brands because of its experimented, versatile, handmade and comfortable products. Since, its foundation, Purely Lush has become synonymous with both handmade footwear and clothing. Its journey so far has been only devoted to promoting and delivering locally handcrafted ethnic dresses and footwear that embraces and maintains our true ethnic beauty.

With our skilled and proficient community of designers, makers, crafters and artisans, we are currently dominating the hand-based markets in India. With our powerful and unique employment of experimental textiles, colourful prints, detailed craftsmanship and casual wearing, Purely Lush isn’t concerning your glamour only but are preserving our traditional techniques, skills and hand-based processes too. Purely Lush also furnishes it’s customers with unique hand block printed clothing which is entirely crafted and prepared by skilled Craftsman. At Purely Lush, we believe looking beautiful is for everyone irrespective of the size, weight or colour. Purely Lush is highly dedicated to natural, craft-based, contemporary and affordable product range.

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Troy Gray
CEO / Founder

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Richy Lace
Marketing Director

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Jane Gray
Public Relations

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July Wood
Customer Support

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